Heidi Finniff, Vice President Commercial Banking

Run with Your Heart and Not Just Your Legs! Heidi Finniff is a member of our Advisory Board, a financial professional and an ultra-runner turned long distant cyclist! Her passion: doing what she does best by touching lives and making a huge difference. If that sounds like a person who would know Cokie Cox, then […]

Quitters WIN!

Are you a quitter? 2 weeks ago one of my favorite Perfect Day devotees quit.  “I’m not retiring. I’m quitting,” she said boldly with a smirk and some fervor. And it struck me how often it is with entrepreneurs that they won’t quit; they ride the biz curve up, up, up and then down, down, […]

Straight-line Depreciation or are you Appreciating?

Are you Appreciating or Depreciating? Not all wines get better with age! If we are honest, our bodies don’t either. So, what will time do for you? What will it be? Tax return-esque straight line depreciation of your rental duplex or are you ready to be uncorked like a 2000 Mouton Rothschild Bordeaux that has […]

My Only Resolution!

Now that we are well into our way in January 2023, I want to ask: How are your New Year’s Resolutions going? Did you make any? Are you keeping them? I’m not a fan of resolutions for several reasons but one of the main ones is that resolutions can be short sighted. We are built […]

Managing Your Holidays with Perfect Day Style

I hope that many of you remember what 411 is all about! Recap: it’s about doing FOUR things before 11 am each day that carry the potential to change how you go through your day and really your life! Be Grateful, Give to Others. If you can, give a gift this year that means something […]

Are you Only Offering Crumbs?

I always know when my life has turned from me organizing my days to a point where my days are organizing ME! A mental picture of crumbs laying on a table immediately comes to mind because that is exactly what I begin to offer loved ones and friends. I don’t know about you but when […]

You Can Live a Stress Free Life!

Fact: the secret to financial security is not always in having more money in the bank. Security of any kind is found in knowing how to control what you already have—relationships, emotional health, physical surroundings, and finances. Being a good steward doesn’t mean “lording” over it. It means you have learned to be balanced in your […]